360 Sales Advantage

ABOUT 360 SALES ADVANTAGE

360 Sales Advantage was formed to better equip professional sales reps to be more effective in their day-to-day business.

Who We Are

Located in Evergreen, Colorado, we offer much more than just the “blocking and tackling” of sales. Our curriculum offers proven real life examples of winning strategies under a wide umbrella of scenarios.

The founder, Rich Cardillo, spent 20 years in the Xerox family and as a Sales Rep, Account Manager, National Sales Manager and finally the last 10 years as the President of XEROgraphiX West Inc; the Xerox dealership that supported metro Denver. Rich rounded out his sales career with a 3 year assignment as the Vice President of Worldwide Sales for a Denver based consumer electronics firm.

The combination of having had a “budget” for every year of his professional career coupled with always having been on or near the “front lines”, Rich has “walked a mile in every sales reps shoes”. Every course is full of creative, innovative and motivating ways to improve even your most tenured reps performance. We can customize any of our courses to ensure we are developing the desired competencies in your sales organization.

Click on the “Testimonial” section and see what Owners and Sales Managers all over America are saying about 360 Sales Advantage, Inc.

COURSES

We teach EVERY stage of the sales cycle from territory management and pre-call planning all the way to shortening sales cycles and closing.

Developing a Winning Sales Style

Learn new secrets to set yourself apart from your competitors.

Pre-Call Planning and Opening a Sales Call

You only get one chance to make a first impression and this module will give your reps fresh ideas and practical tips to make sure that first customer interaction is a positive one and sets the stage for a prosperous business relationship.

Building Value to Maximize Selling Price

Makes sure your reps are using all the arrows in their quiver to maximize the benefit of your product or service offering.

Overcoming Objections – Clear Path to Revenue

Learn to master the skills needed to recognize and overcome any and all objections and move to the close.

Negotiating at the Point of Sale

In negotiation, both parties have to feel like they have won. This module emphasizes the skills necessary to negotiate effectively and move to the close.

Closing

Learn how to shorten sales cycles and close effectively with proven methods. We teach this module more than any other one and the number one comment we get on our surveys is “I wish we had this module last year!”

Sales Management

Building and retaining a winning sales team doesn’t happen by mistake. Learn the keys to maximizing the performance of your entire sales team.

Unlocking Competitive Accounts

It’s not hard to train your team to churn your existing customer base; but the real revenue upside usually lies with the non-user base. Learn how to identify and attack this critical sector of your market.

Custom Sales Training

Don't see a course that will fulfill your needs? No worries! We can develop a sales course or curriculum custom tailored to the needs of your organization. With decades of sales experience, there isn't a training scenario we can't handle. That's why Fortune 500 companies like Xerox, Airgas, and others rely on us for their custom sales training.

I’ve sat through a lot of sales trainings with people telling me what to do. Rich taught me how to do it and gave me tools to use every day - not theory, but tactics I actually used to close a deal over the phone during the first break! I’ve never written a review before but Rich is the real deal.

- Tom Murphy | President | Esthetique Solutions Group

The training that 360 Sales Advantage has delivered to my sales organization is absolutely some of the best training I have ever seen…

- Mark Perlo | President | XSI

Rich got our entire organization super charged! This is the best sales training I have seen in 33 years! Period.

- Bob Leone | President | MRC360

If your aim is to energize and educate your sales organization, you would have a hard time finding anyone better than Rich. His sales training and tactics are relevant and timeless. The talk tracks that he teaches my sales reps use every single day.

- Dan Pope | President | Benchmark Business Solutions